Formats from our directory that suit hotels & inns, based on the “best for” notes in each format's sources or our judgment where a format is listed for “any” or service businesses. Each one has a hook, shot list, CapCut steps, and a Suno prompt idea.
03 Build trust Real example
“Meet the people who make your [dish].”
Same 3 questions per staffer; end with 'say hi'.
Best for: Restaurants, bars, hotels
Shot list & script Staffer framed chest-up Q1: Favorite thing on the menu? Q2: Best part of the job? Q3: Your go-to order? Wave + 'say hi' Hook: “Meet the people who make your [dish].” · [Name card] → 3 answers → [Text] Come say hi to ___ this week
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04 Build trust Real example
“A day running a small restaurant, in 30 seconds.”
Owner's day from supply run to close, sped up.
Best for: Restaurants, any owner-run shop
Shot list & script Alarm / early drive Supply or market run Prep Service rush Lights off, keys in door Hook: “A day running a small restaurant, in 30 seconds.” · [Timestamps on screen] 6am… 9am… 5pm… 11pm → [VO] Why I do it in one line
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07 Get discovered
“[Match the trend's hook]”
Put business footage to currently trending audio.
Best for: Any
Shot list & script Pick audio from the Reels audio browser Map your footage to the beats Keep the trend's format, swap in your business Hook: “[Match the trend's hook]” · Follow the trend's structure; end with your name + location
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10 Get discovered Real example
“4:58 p.m. vs 7:30 p.m.”
Quiet set room, then the same room in the rush.
Best for: Restaurants, bars, hotels
Shot list & script Locked-off wide, empty room Same angle, full service Hard cut on the beat Hook: “4:58 p.m. vs 7:30 p.m.” · [Text] Empty → Full → [Text] Book your table
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13 Drive orders & bookings
“My top three things to order here.”
Listicle hook: 'my top three' items.
Best for: Restaurants, hotels
Shot list & script Item 3 Item 2 Item 1 (best) Storefront Hook: “My top three things to order here.” · [Text] #3 … #2 … #1 → [Text] What's yours?
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14 Build trust
“You made this. We had to share.”
Share guest content with their OK.
Best for: Any
Shot list & script Guest clip (with permission) Credit handle on screen Thank-you card Hook: “You made this. We had to share.” · [Text] Shot by @guest → [Text] Tag us to be featured
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20 Hire staff Real example
“We're hiring. Here's what a shift looks like.”
Show a real shift with apply details on screen.
Best for: Restaurants, any local employer
Shot list & script Clock-in Team at work Fun moment Role + how to apply on screen Hook: “We're hiring. Here's what a shift looks like.” · [Text] Now hiring: ___ → shift montage → [Text] Apply: ___
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